Performance-based B2B lead generation

Fast, qualified B2B leads. Pay per result.

We map your market, build the campaign, run personalized outreach, and report every result. You pay when an approved prospect is genuinely interested.

Discuss your market See the system
NO UPFRONT CAMPAIGN FEE ⚡ $75 PER QUALIFIED LEAD ⚡ FULL EVIDENCE AND ATTRIBUTION ⚡ CLIENT-APPROVED SPEND CAP ⚡ NO UPFRONT CAMPAIGN FEE ⚡ $75 PER QUALIFIED LEAD

01 / The system

From target market to interested prospect.

One complete operating loop.
01

Map the market

Define the niche, buyer, geography, company size, economics, and exclusions.

Approved company universe
02

Build the campaign

Turn the strongest offer and proof into clear angles, then test the copy.

Offer and message tests
03

Launch personalized outreach

Research each company and use the appropriate business inquiry route.

Relevant, researched messages
04

Record every outcome

Track submissions, replies, meetings, closes, exclusions, and conclusions.

Evidence and attribution

02 / The billable event

A real person. At the right company. Genuinely interested.

Counts as a qualified lead

  • Asks for more information
  • Asks a relevant sales question
  • Expresses interest in the service
  • Agrees to a reasonable next step

Does not count

  • Automated confirmations
  • Negative replies or opt-outs
  • Generic routing messages
  • Existing or outside-ICP opportunities

Every billed lead includes the company, original message, response, source, timestamp, and qualification reason.

03 / Commercial models

Pay for the outcome that fits.

Every campaign uses one agreed model. Meeting and close structures require stronger sales operations and attribution.

Standard

Pay Per Qualified Lead

$75

Per qualified positive reply. No upfront campaign fee.

Qualified clients

Pay Per Meeting

$150

Per qualified meeting knowingly booked with your team.

Select clients

Pay Per Close

First month

Collected revenue from a new client attributed to the campaign.

Fixed test

1,000-Company Pilot

$1,000

A one-time fixed-fee alternative for testing the channel.

04 / Best starting fit

Built first for established niche agencies.

The strongest starting clients have a clear service, specific client market, credible proof, and enough deal value to make every interested prospect meaningful.

01

Home services agencies

02

Manufacturing agencies

03

MSP and IT-services agencies

A strong client has at least $10,000 in first-year customer value and can follow up with interested leads within one business day.

Ready when your market is.

Launch a new lead channel at lightning speed.

We will review your offer, ideal client, market size, proof, and sales process, then give you a straightforward answer about fit.

Book a fit call andrew@shwetzer.com